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Scott Rister
Home Study Courses
Direct mail
is one of the most effective marketing resources
available to real estate investors for getting that
phone ringing off the hook! It is not necessarily about
the quantity of sellers, as it is rather the QUALITY of
sellers that you're seeking. That is exactly why with my
newly upgraded software it is like nothing you've ever
seen! And the New 3.1 Version with Prospect Grabber
3.1 means you can dominate your FSBO market!
Also, in
addition to "Prospect Grabber" look at these other
value-added features now upgraded on the 2.0 version of
this incredible software:
-
Automatic updates
-
Ability
to manipulate the spacing between the return address
and recipient's address on LETTERS ONLY.
-
Ability
to manipulate the indentation of the recipient’s
address on LETTERS ONLY.
-
The
ability to add images to the BODY of letters and
postcards (not the header where the addresses are or
the bottom of the page).
-
Ability
to left justify, center justify, and right justify
text in letters and postcards.
-
Ability
to change color, font style, and font size of the
content in the letters and postcards as well as
-
Bold,
Underline, and Italicize the text.
-
Ability
to create multiple page letters.
-
Separate
fields for the property address and mailing address
and the ability to add multiple properties to one
contact (for absentee owners and the like).
-
Ability
to add multiple property photos to the contact.
-
Ability
to enlarge the photos for better viewing.
-
Addition
of email field for contacts and the ability to send
an email from the contacts form.
-
Ability
to list all contacts within a particular category
and email the contacts that have an email address
entered.
See, truly
effective marketing simply must be Direct Response
Marketing. That is exactly the criteria that this
software reinvents and let me explain the three criteria
that all my marketing mediums meet but most especially
The Ultimate Direct Mail Software!
Direct
Response Marketing meets these three criteria:
-
Prescreens only those sellers that are truly, truly
motivated to sell who have a very large degree of
flexibility on their price, terms, or both!
-
Gets
sellers contacting YOU and not you chasing deals.
Time is the most important commodity that any one of
us posses, so you absolutely must maximize the best
use of your time.
-
It is
cost effective and cost measurable. You must know
where your leads are coming from giving you the
highest return on your marketing dollar investment.
You can do #1 and #2 very effectively, however if
your marketing results are not accomplished within a
reasonable budget then nothing financially positive
has been accomplished.
Many real
estate investors, and every day entrepreneurs for that
matter, use direct mail to generate tremendous leads.
However, I’ve taken direct mail for real estate
investors to another level for sure as its all about
maximizing the best use of your time and marketing
dollars:
-
No more
thinking, "What should I write to someone."
-
You
won't have to ask yourself, "When should I mail out
my next letter or postcard?"
-
And
thank goodness you’ll never have to ask again, "To
whom should I direct mail?"
This
software is geared to run on autopilot with very little
input on your part. You need to maximize the best use of
your time making offers on properties! A key ingredient
to your success in real estate depends upon your ability
to spend the least amount of time and resources getting
truly motivated sellers contacting you. In the end you
will be spending the greatest amount of your time
talking to as many motivated sellers as you can handle.
With this
upgraded '06 software with its new import features,
detailed customer mailing history, purge feature, export
options and many more features make it truly is a
turn-key success plan for ALL levels of real estate
investors. Did you realize that when a potential
motivated seller receives up to a fourth contact that
your response rate increases up to 80%!! Now, you won't
have to think about the "how" and "when" as this system
will run your direct mail business getting that phone
ringing! Take your time to browse through and just look
through the screenshots on features of this amazing
software.

In reviewing
the features of this software you'll quickly notice that
is has an unbelievable balance of customer-friendly
options but can also be very advanced depending upon the
user's needs.

Simply enter
all your contact information here so when truly
motivated sellers want to contact you they can reach you
in a variety of ways: phone, fax, mail, e-mail, etc.

You will
simply enter in the contact information of name and
address, and then select which of over 20 categories
(Code Enforcement, expiring MLS, FSBOs, Conservators,
etc.) the record will be categorized within. Note also
on this screen that there is an electronic note taking
section so you can notate who and when and who you
talked to staying on top of that negotiation process!

However, you
may have information for MANY contacts that you want
entered. So, instead of having to type anything into the
system you can import hundreds or thousands of records
directly into the program. There are more than one text
format to choose from as you can import from Access,
Excel, CSV and Text!

Prospect Grabber
Need
qualified leads for you real estate investing business?
Introducing
Prospect Grabber, a search utility that outputs “For
Sale by Owner” leads from several Internet sources. This
utility allows you to narrow down your search by
specifying your desired search criteria such as price
range, location, number of bedrooms, number of
bathrooms, etc. It then outputs qualified "For Sale by
Owner" leads for your real estate investing business.
These leads have their homes advertised and ready to
sell!
This program
will cut the time it takes you to gather and organize
qualified leads for your real estate investing business
by 95%!
It's as easy
as 1-2-3!

-
Fill out
information for the desired locale you want to
search and click "Get Addresses."
-
When the
search is complete, click on "Remove Blanks" or
"Remove Duplicates."
-
Click
"Export Data."
You have now
exported your newly found contacts into your Motivated
Sellers database!
If you use
Motivated Sellers to manage your real estate prospects
then the included Prospect Grabber feature in version
3.1 will be one of the most valuable tools you will ever
use!
Tap into the
lucrative world of "For Sale by Owners!"
Disclaimer:
Prospect Grabber is not affiliated or connected in any
manner to any third party web sites. 3W Enterprise, Inc.
and One-Stop Educational Services, LLC recommend that
you read the terms and/or license agreements of these
websites and/or software before using Prospect Grabber.
3W Enterprise, Inc. and One-Stop Educational Services,
LLC encourage users of its products to operate within
the law. Prospect Grabber software should not be used
where it is illegal to use it.

As you can
see there are numerous categories to choose from on
where to enter or import each record into the system.
This way the message of the letters and/or postcards is
specific to the audience, which is the potential
motivated seller. It's absolutely critical to match the
optimum message to the target market being incremental
nature with multiple mailings of both postcards and
letters. There's no generic "one size fits all"letter or
postcard in this system as it's all specifically
designed for matching the most effective message to the
audience of the highest probability that will respond.

In this
example of a letter you can see the pre-formatted text
along with the edit features. You can edit all the
information and change to your satisfaction if you wish.
In fact you can even cut and paste from Word into the
mailing program. You’ll also see the "schedule" which
you can add as many letters or postcard contacts as you
want or you can delete specific ones scheduled. It is
all your choice, but you can just let the system do the
intelligible work of mailing to whom and when like it is
already set up to accomplish.

See, the
same functionality of mailing also applies to postcards
just like you'll see here. In this example you can also
see that the interval mailings can even be changed. For
example if you want to modify the interval mailing to
mail out every 30, 60, 90 days (or whatever time frame)
in between contacts then you can change it if you so
wish.

It is a snap
to print! Just select if you want to print out all
postcards or letters due. You can even segment it by
printing out by category or all-inclusive. It doesn't
get much simpler than this. Now, you're only a step away
from sticking those stamps on them and start fielding
the calls.
The letters
for the software is formatted for the very popular
Columbian #9 Double-Window CO165 envelopes and highly
recommends using Responsemail.com's standard 5x8
postcard stock that has that "overnight" insignia look
to it like the one displayed below.

Another
detailed and very useful feature is that you can check
on a contact record when the last mailing took place to
view "what" and "when" still scheduled to be mailed.

With the
amount of motivated sellers you'll be talking to, it's
an absolute must to pull up their contact record quickly
and it's a snap to locate anyone by many different ways:
category, first name, last name, city, state, zip. You
can even pull up all contact records within a given
category for example, or want to know all the contact
records within a given zip code. This is truly an
awesome feature.

Another
option that will be used by many includes the ability to
export all the customer contact data to a file. If for
example you want print a list of all the contacts within
a zip code or category, then it's just a snap away to
exporting it to a file that you can print it as your
hard copy.

Once files
have had all contacts printed then a purge feature will
automatically delete records within the database. The
last day a contact record is printed will be purged
after a set amount of days in which you can determine
that interval.

It’s The
Total Package
The Ultimate
Direct Mail Software meets the criteria all investors
must seek and that is that is totally 100% Direct
Response Marketing. You do not have time nor money to
invest in anything other than Direct Response Marketing
as defined by these criteria:
-
Reaches
Truly Motivated Sellers---Reaches truly motivated
sellers to contact you while automatically
pre-screening out those who do not meet the highest
level of potential for a truly great deal. This
direct mail software system is extremely targeted at
getting the right message to the right type of
people who need to hear it, when they need to hear
it, and how often they need to hear it.
-
Cost
Efficient And Cost Measurable---Even the most
affluent real estate investor has to work within a
marketing budget and this software allows you to be
able to maximize the best use of those resources.
It's absolutely imperative to be able to know very
specifically where your leads and bottom-line deals
are originating from which is a snap with this
cutting-edge software.
This
software has been designed by a successful real estate
to meet "real world" applications. There simply is not
another item that can be comparable by any stretch of
the imagination. It's the absolute best of the best!
This is the
first and last resource you'll ever need for direct
mail. Created by an investor for an investor just like
you! Comes with online technical support to make sure
you start cranking up that direct mail machine. We
welcome "computer challenged" people showing you how
powerful the technology of today is.
Back
to Find All The Motivated Sellers
You Can Handle!
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education expense!
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